For Sale / For Lease Property Flyer
A one-page marketing flyer a listing broker uses to advertise a single for-sale or for-lease property to prospective buyers, tenants, and cooperating brokers.
When to use this
The flyer goes out the day a listing goes live -- posted to LoopNet/CoStar, emailed to buyer- or tenant-side brokers, and handed out at tours -- well before anyone sees a full offering memorandum, so it has to work as a stand-alone underwriting teaser rather than just a photo with a price. Because it is the one document nearly every cooperating broker forwards to their own buyer or tenant list without editing it, a math error here (a cap rate that doesn't actually tie back to the stated NOI and price, or a price/SF that doesn't reconcile to the stated building size) propagates across the market before the listing broker ever hears about it, and a buyer who catches the error independently reads it as a signal the seller's numbers can't be trusted anywhere else in the deal. For a lease flyer specifically, stating the lease type (NNN vs. gross) next to the rate is not boilerplate -- a tenant who underwrites a bare NNN rate as if it were fully-loaded occupancy cost will either walk away from a deal that actually pencils or, worse, sign and discover the true monthly number only when the first CAM reconciliation lands.
FOR SALE / FOR LEASE PROPERTY FLYER
[PROPERTY NAME]
[HEADLINE -- e.g., "ABSOLUTE NNN INVESTMENT OPPORTUNITY" OR "HARD-CORNER RETAIL SUITE FOR LEASE"]
[PROPERTY PHOTO / RENDERING -- INSERT HIGH-RESOLUTION EXTERIOR IMAGE HERE]
FOR SALE / FOR LEASE | [PROPERTY TYPE -- e.g., Retail / Office / Industrial / Multifamily]
[STREET ADDRESS], [CITY], [STATE] [ZIP]
PROPERTY HIGHLIGHTS
- [HIGHLIGHT 1 -- LEASE STRUCTURE, TERM, OR OWNERSHIP BENEFIT]
- [HIGHLIGHT 2 -- PHYSICAL / SITE FEATURE]
- [HIGHLIGHT 3 -- TENANT / CREDIT / CO-TENANCY FEATURE]
- [HIGHLIGHT 4 -- ACCESS / VISIBILITY / SIGNAGE FEATURE]
- [HIGHLIGHT 5 -- MARKET / PRICING / GROWTH FEATURE]
KEY PROPERTY FACTS
Address [STREET ADDRESS, CITY, STATE ZIP]
Building Size [XX,XXX] SF
Land Size [X.XX] AC ([XX,XXX] SF)
Year Built / Renovated [YYYY] / [YYYY OR N/A]
Parking [XX] spaces ([X.X] per 1,000 SF)
Zoning [ZONING CODE] ([ZONING DESCRIPTION]) -- [JURISDICTION]
FINANCIAL SNAPSHOT [USE THE "FOR SALE" BLOCK OR THE "FOR LEASE" BLOCK -- DELETE THE ONE
THAT DOES NOT APPLY TO THIS LISTING]
FOR SALE
Asking Price $[AMOUNT]
Price / SF (or Price / Unit) $[AMOUNT] per [SF / unit]
In-Place NOI $[AMOUNT]
Cap Rate [X.XX]%
Lease Type (if occupied) [Absolute NNN / NNN / NN / Modified Gross / Vacant]
Tenant(s) / Guarantor [TENANT NAME] -- [Corporate / Franchisee] guarantee
Lease Term Remaining [X.X] years, plus [NUMBER] x [NUMBER]-year option(s)
FOR LEASE
Asking Rent $[XX.XX] / SF / YR, [NNN / Gross / Modified Gross]
Est. NNN / CAM Charges $[X.XX] / SF (est., subject to year-end reconciliation)
Available SF [X,XXX] SF (divisible to [X,XXX] SF)
TI Allowance $[XX.XX] / SF for a [X]-year term (negotiable)
Lease Term [X] - [X] years
Possession [Immediate / DATE]
Est. Total Occupancy Cost $[XX.XX] / SF / YR -> $[X,XXX.XX] / month
LOCATION
[2-4 SENTENCES: SITE ACCESS AND VISIBILITY, NAMED NEARBY CO-TENANTS OR DEMAND GENERATORS
(HOSPITALS, UNIVERSITIES, MAJOR EMPLOYERS), AND DISTANCE TO THE NEAREST MAJOR
HIGHWAY / INTERSTATE / AIRPORT. INSERT LOCATOR MAP GRAPHIC HERE.]
DEMOGRAPHICS SNAPSHOT
1 MILE 3 MILES 5 MILES
Population [X,XXX] [XX,XXX] [XXX,XXX]
Median HH Income $[XX,XXX] $[XX,XXX] $[XX,XXX]
Households [X,XXX] [XX,XXX] [XX,XXX]
TRAFFIC COUNTS (AADT)
[ROAD / INTERSECTION NAME] [XX,XXX] VPD ([X.X] mi from site)
[ROAD / INTERSECTION NAME] [XX,XXX] VPD ([X.X] mi from site)
[ROAD / INTERSECTION NAME] [XXX,XXX] VPD ([X.X] mi from site)
CONTACT
[BROKER NAME] [CO-BROKER NAME, IF ANY]
[TITLE] [TITLE]
[BROKERAGE FIRM NAME] [BROKERAGE FIRM NAME]
[PHONE] | [EMAIL] [PHONE] | [EMAIL]
License # [LICENSE NUMBER] License # [LICENSE NUMBER]
DISCLAIMER: The information contained herein has been obtained from sources deemed reliable
but has not been independently verified by [BROKERAGE FIRM NAME]. No warranty or
representation, express or implied, is made as to the accuracy of this information. All
square footage, acreage, income, and expense figures are approximate. This offering is
subject to errors, omissions, change of price or terms, prior sale or lease, or withdrawal
without notice. Prospective [buyers / tenants] should conduct their own independent
investigation and rely solely on their own conclusions. [BROKERAGE FIRM NAME] and its agents
represent the [SELLER / LANDLORD] in this transaction unless otherwise disclosed.